• Bulk Buy | All-Natural Eco Fabric Softener - Fragrance Free 1L x3 in a bottle with aloe vera illustration.
  • Bulk Buy | All-Natural Eco Laundry Liquid - Fragrance Free 1L x3 being poured, highlighting eco-friendly features.
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KidsBliss Australia

Eco Fabric Softener | Fragrance-Free (1L)

Eco Fabric Softener | Fragrance-Free (1L)

$22.95
$22.95 $22.95
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Tough on Stains, Newborn Sensitive Safe – No Harsh Resides or Eczema Triggers.

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Restores Fiber Softness, Newborn Sensitive Safe – Zero Synthetic Perfumes or Coating Residues.

✓ The "Anti-Scratch" Solution: Naturally relaxes stiff fabric fibers so clothes, cot sheets, and towels feel dreamily soft against newborn skin.

✓ Organic Aloe Vera: Replaces harsh petrochemicals and animal fats found in standard softeners with pure, deeply hydrating plant extracts.

✓ 100% Fragrance-Free: Zero synthetic perfumes or masking agents, making it the perfect choice for severe eczema and asthma management.

✓ Maintains Absorbency: Because it leaves no waxy film behind, your baby's bath towels and reusable cloth nappies stay highly absorbent and hygienic.

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Plant-Based

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Sensitive-Safe

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Septic-Safe

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Aussie-Made

🚚 Quick Shipping Australia Wide

• Flat rate: $9.95 (Under 500g)
• Standard rate: $14.95 (Over 500g)

✨ FREE Shipping on orders over $100

Product Info

The Clean Softening Solution
Say goodbye to scratchy towels and stiff linens. Conventional fabric softeners use synthetic waxes and animal fats that coat fibers, trapping bacteria and triggering skin allergies. Our 100% natural, plant-based softener uses the hydrating power of Organic Aloe Vera to gently condition fabrics without leaving a sticky chemical film. It is strictly Fragrance-Free and perfectly pH-balanced, ensuring your baby’s delicate skin barrier is protected 24/7.

Ingredients

Plant-Based Conditioners & Cleansers: Purified Water, Organic Saponified Coconut Oil, Organic Saponified Olive Oil, Organic Soapwort Extract, Coco Glucoside, Glyceryl Oleate.

Natural Softening Agents: Organic Aloe Vera Juice, Seaweed Extract.

Botanical Extracts: Organic Lavender, Horsetail, and Witch Hazel Extract. (Used for formula stability, not scent).

Natural Stabilizers: Sodium Chloride (Sea Salt), Guar Gum, Citrus Seed Extract.

How To Use

Shake gently before each use. Because we use no synthetic chemical binders, natural separation is completely normal.

Machine Wash: Add 1/2 cap (25ml) to the designated fabric softener dispenser of your front or top loader washing machine. Do not pour directly onto dry fabrics.

Hand Wash: Add a small splash to your final rinse water in the laundry sink and gently swirl the garments.

Pro-Tip for Towels: Supermarket softeners coat towels in a waxy layer, slowly destroying their ability to dry you. Our natural Aloe-based formula relaxes the fibers, keeping your baby's towels incredibly fluffy while remaining 100% absorbent!

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The Science of Pure Softness

We engineered KidsBliss so you never have to second-guess what’s coating your baby’s skin.

🔬 The Science: 100% Free from Synthetic Waxes.

✨ The Result: We use Organic Aloe Vera to relax fibers naturally, instead of coating them in heavy animal fats or petroleum.

🤍 Your Peace of Mind: Towels stay highly absorbent and clothes stay breathable, preventing trapped sweat and heat rashes.

🔬 The Science: Zero Synthetic Perfumes.

✨ The Result: A truly fragrance-free conditioning rinse that respects the delicate nature of newborn skin.

🤍 Your Peace of Mind: No artificial masking agents triggering asthma, allergies, or severe eczema flare-ups.

Complete Your Fabric Skincare Routine

The "Softness" Stock-Up

3x Fabric Softener 1L

👶 Best For: Families dealing with hard water or scratchy towels.

🏆 The Win: ~120 loads. 15% off. Guaranteed fluffy, highly-absorbent towels for months.

Shop the Softener 3-Pack
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The "Nesting Zen" Kit

The Ultimate Nursery Prep

👶 Best For: Expecting mums and first-time users looking for a clean slate.

🏆 The Win: Safely wash everything from newborn onesies to delicate knitted blankets.

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The "Set & Forget" Stock-Up

3x Fragrance-Free Wash

👶 Best For: Pairing with your softener for the ultimate pH-balanced wash.

🏆 The Win: 120 loads. 15% off. Total protection for the "Acid Mantle".

Shop the Laundry 3-Pack
★★★★★

"I was so scared to use softener on my baby's clothes, but this is a game changer! It makes cot sheets dreamily soft without the overpowering fake smells. Plus, our towels actually absorb water again!"

— Chloe T. ✓ Verified Aussie Mum

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Trusted by over 4,800+ families across Australia

Frequently Asked Questions

Will this ruin the absorbency of my cloth nappies or towels? +

No! Supermarket fabric softeners use animal fats and petrochemical waxes to coat fibers, which makes towels repel water. Our Softener uses plant-based ingredients and Organic Aloe Vera to relax the fibers naturally, ensuring your towels and cloth nappies stay incredibly absorbent and soft.

Is this safe for newborns and eczema-prone skin? +

Yes. Our formula is 100% Fragrance-Free. By avoiding synthetic perfumes and artificial coating agents, we eliminate the primary triggers for "detergent rash" and eczema flare-ups.

How long will a bottle last? +

Because our formula is concentrated, you only need 1/2 cap (25ml) per standard wash. A single 1L bottle provides up to 40 standard softening loads.

Do I put this in the wash cycle or rinse cycle? +

Fabric softener should always be added to the dedicated softener dispenser in your washing machine (usually marked with a flower icon). This ensures it is released during the final rinse cycle. Never pour softener directly onto dry fabrics.