How to Source the Best Products for Your Online Store

How to Source the Best Products for Your Online Store

Today’s most successful retailers all have one thing in common – a fantastic online store! With customers feeling comfortable and confident with online shopping, e-commerce is booming, with the Australian e-commerce market expecting a compound annual growth rate of 13.7% from 2022-2027. With 81% of Aussies buying products online in the last year, the market is currently worth over $47 billion dollars, so it’s more than worthwhile to start your own e-commerce store! But how do you find the right wholesale partners to stock your store? And where can you get products that your consumers will love?

Sourcing e-commerce products from manufacturers and suppliers

Getting stock from a supplier or manufacturer is a great way to keep your inventory levels up, whether you are selling only from suppliers or using suppliers to supplement the stock you already make yourself.

A good tip here is to find a wholesaler who shares your market without competing against your goods, and who shares your values. For example, if you make organic cotton baby blankets and clothing, a great partnership would be with KidsBliss, who manufactures and supplies award-winning natural baby skincare, home cleaning products, and laundry products. By adding these products to your online inventory, families who share your values for organic and natural childcare can buy more from you, more often, boosting your revenue and returning customers.

Other benefits of partnering with a reputable, high-quality supplier include:

  • Easy diversification of your product line
  • More regular purchases from return customers
  • Access to established products your customers can trust
  • Assistance with production and supply of stock
  • Easy scaling of your product catalogue

How to find a high-quality manufacturing and supply partner

The last thing you want is to deal with product quality issues, supply chain issues, and tons of paperwork. Here’s how you can find a great supplier to build your online store:

1. Ask lots of questions! 
Don’t be afraid to ask for as much information as you need. On your checklist should be questions about minimum order quantities (MOQs), support and communication, fulfilment times, information on contracts or terms, and total costs.

2. Supplier values
You want to work with people who share your values and vision, as this makes the strongest partnership. For example, if you value supporting your local businesses, then you want someone who uses local products, supports local farmers and is proudly Australian – like KidsBliss!

3. Product quality
It’s essential that the manufacturers and suppliers you use meet your quality and safety standards to keep your customers happy. For example, KidsBliss products use only the purest organic and natural ingredients, which are rigorously tested by qualified chemists to be 100% safe and effective for newborns and families. Our products have received awards, including the Australian Non-Toxic awards, and we even carry an ACO-certified organic range.

Become a wholesale or online retail partner with KidsBliss

We’ve been developing and selling high-quality, expertly-researched, and developed baby and skincare products for families for over 20 years – and we’re looking for retail partners and distributors who share our vision! If you want to grow your business by offering families the very best in natural products that support local businesses and our environment, we’d like to talk to you.

So, if it sounds like you have a lot in common with us, let’s take the next step and partner up! Contact us today to get to know us and our products a little better, and together we can help families – and your e-commerce business – thrive.

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